Street Grace
SERVICES
Research & Strategy
Brand Messaging
Website Design
Motion Graphics
Client Overview:
Street Grace is a nationally-recognized nonprofit on a mission to eradicate the commercial sexual exploitation of children through prevention, policy, protection, and pursuit.
The Challenge:
As an innovative organization leveraging the power of technology to fight exploitation, they wanted the quality of their brand, design, messaging, and website to match their cutting-edge, forward-thinking work.
Research & Strategy
The sexual exploitation of children is a multi-billion dollar industry in the U.S. Street Grace is on a mission to change that by leveraging the most cutting-edge technology, evidence-based programs, and helping to pass effective legislation that protects children from sexual exploitation.
Simply put, Street Grace is on the bleeding edge of the counter-demand movement, but their web presence felt flat and dated.
*Key Insight: Pioneering Solutions
old website
Messaging & Wireframes
Street Grace also needed help clarifying their messaging and articulating the unique, innovative space they occupy within the industry.
By working through a series of comprehensive messaging workshops, we helped develop clear brand messaging and voice that communicated expertise, empathy, innovation, and their holistic approach—all while staying true to their faith-based principles.
Website Design + Motion Graphics
To refresh the website and enliven their visual identity system, we created a series of custom graphics, icons, and design flourishes that communicated the forward-thinking essence of the Street Grace brand.
We also designed a few motion graphics to give the site a dynamic, tech-forward first impression.
To refresh the website and enliven their visual identity system, we created a series of custom graphics, icons, and design flourishes that communicated the forward-thinking essence of the Street Grace brand.
We also designed a few motion graphics to give the site a dynamic, tech-forward first impression.
-Bob Rodgers, CEO
“Client testimonial here and here and here and here and here and here and here.”
-Bob Rodgers, CEO